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The Balance Sheet

Access expert advice on startup accounting and bookkeeping, download key resources and checklists, and get a better grasp of your business finances.

Founder Toolkit

The Founder’s Guide To Startup Cap Tables

Every startup needs a capitalization table. Here’s what a startup cap table is—and why it’s a crucial piece of documentation for your future.

Founder Toolkit

How To Read a Cash Flow Statement

Being able to read and interpret the cash flow statement is an essential skill for any startup founder. Learn more about it and the other important financial statements here.

Startup Accounting

What To Expect From Most Bookkeeping Price Packages (& A Better Solution)

Tired of being surprised by your monthly bookkeeping bills? Learn how Zeni’s bookkeeping price package is different from the rest.

Startup Accounting

Top 11 Outsourced CFO Services For Startups (& 2 To Avoid)

Not sure which CFO functions your startup should outsource? Here are the top outsourced CFO services you could be benefitting from.

Startup Accounting

Bookkeeper Vs. Accountant: What's The Difference?

Is your startup struggling to decide between bookkeeper vs. accountant? We’ll show you what the difference is and how they impact your business.

Founder Toolkit

How To Read a Balance Sheet

Learn the in’s and out’s of how to read a balance sheet so you can apply the information contained within to making stronger decisions for your startup.

Startup Accounting

How To Create A Cash Flow Projection For Your Startup

Using cash flow projections can make or break a business. In this article, we’ll show you how to do a cash flow projection model.

Financing

6 Ways Startups Can Benefit from the CARES Act

Find out what financial opportunities are available to startups and small businesses through the CARES Act. Learn more about the resources available to you.

Founder Toolkit

How To Read a Profit & Loss Statement

Untangle the details of the most complicated financial reports with the first installment in our three-part series. This time, we’re taking a look at the ins and outs of P&L statements so you can make the most of yours.

Startup Accounting

When Should Your Startup Hire a Controller?

When you're running a startup and your main priority is to scale and expand, explore when it makes sense to hire a financial controller and other options you may consider.

Founder Toolkit

How to Calculate Startup Burn Rate: Cash Burn vs Gross Burn vs Net Burn

Burn rate is the rate at which a company is spending or losing money. Compare the three most common startup burn rate calculations side-by-side -- cash burn, gross burn, and net burn -- and learn to calculate your startup burn rate.

Finance Stack

Brex vs Divvy vs Ramp vs Stripe: Head-to-Head Comparison of the Top 4 Corporate Credit Cards for Startups

Trying to decide which credit card is the best fit for your startup? Read on for a head-to-head comparison of the top 4 corporate credit cards for startups.

Startup Accounting

Hiring an Accountant: 10 Interview Questions to Ask When Hiring an Accountant

Hiring an accountant can be overwhelming if you don't know where to start, or what to ask. Here are some tips to help you find the right fit.

Financing

CARES Act for Startups: Paycheck Protection Program Application Process & Checklist

How can startups find support from the CARES Act? Dig in for actionable information about the CARES Act for startups, details of the Paycheck Protection Program, the application process and a checklist to help organize your application.

Startup Accounting

Startup Taxes: A Complete Guide to Filing Small Business Tax Returns

What do startups need to prepare going into tax season? How can they maximize their returns? Learn more by reading this guide on filing small business taxes.

About Us

Zeni is a new age, full-service finance firm, built from the ground up using AI & ML, for startups and small businesses. Zeni’s AI and Finance Experts collaborate together to deliver 100% accurate accounting

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