AI ecommerce accounting and bookkeeping
Ecommerce accounting.
Every payout accounted for.
Battle-tested on 1,000+ companies' books.
Zeni is an accounting firm too. More than 250 of our own accountants, bookkeepers and controllers use this platform every day to close the books for 1,000+ customers, with more than $20 billion in finances processed.¹
Zeni connects your banks, cards and payroll, and our team manages the AI agents and reviews the work. With other AI accounting tools, keeping the agents working is your job.
Payouts, fees and refunds, coded
Payouts from your sales channels, processor fees and refunds coded with the AI's reasoning attached.
Ad spend in its place
Meta, Google and other ad spend coded to marketing every month, so margin isn't a guess.
Supplier bills, approved
Supplier and fulfillment bills go through Bill Pay with multi-level approvals before anything is paid.
Margin by channel
Tag revenue and spend to a class or project and see revenue and net income for each channel.
An AI Accountant for the books.
An AI CFO for the answers.
The AI Accountant codes every payout and fee. The AI CFO tells you where the margin went.
Connect your accounts. Get closed books.
Zeni's AI and finance team handle the bookkeeping. You run the store.
Connect your accounts
Banks, cards and payroll. Your Zeni team handles the setup with you.
Payouts coded as they land
The AI Accountant codes payouts, fees and ad spend as they arrive.
Zeni closes the books
Zeni's finance team reviews the AI's work and closes the month.
Know where the margin went
Ask the AI CFO about ad spend, refunds and margin by channel.
What is ecommerce accounting?
Ecommerce accounting is bookkeeping and financial reporting for brands that sell online. It usually means matching payouts from each sales channel to the orders, fees and refunds behind them, coding ad spend and fulfillment costs, paying suppliers, and tracking margin and cash through seasonal swings.
Every entry comes with its reasoning.
Each AI suggestion arrives with its reasoning and confidence. Bills wait for approval before they're paid, schedules wait for sign-off, and nothing changes in a closed period.
AI CFO · answers from live booksKnow where the margin went.
Zeni's AI CFO answers questions on revenue, ad spend and margin from your live books, shows how every number was calculated, and builds a 13-week cash forecast.²
Your month-end close, in one workspace.
Thought process on every AI callCoded, with the reasoning attached.
Every payout, processor fee, refund and ad charge gets a category, class and vendor, plus the reasoning behind it.
Explore transactions →
Prepaid schedule drafted, waiting on your approvalSchedules waiting for sign-off.
Annual software and prepaid contracts become prepaid schedules that post only after approval.
Explore month-end close →
Receipt matched to its charge, on the recordReceipts matched.
Missing receipts are flagged and matched automatically when they're forwarded or uploaded.
Explore receipts →
AI CFO explains the spike: up 167% from SeptemberFlux before you ask.
Month-over-month variances by vendor, category and class, with an AI summary of what changed.
Explore month-end close →
Found 3 statement transactions missing from the booksReconciled to the statement.
Bank and card accounts are reconciled to statements, with missing transactions flagged and entries suggested.
Explore reconciliation →
Every close task has an owner, a due date and time trackedClose tasks with owners.
Assign owners, priorities and due dates to every close task, so you see who owns what while the month is open.
Explore month-end close →Run more of your ecommerce finance work in one place.
Bill pay
Pay vendors with multi-level approvals and invoices read automatically.
Class and project reporting
Report by class or project, including revenue and net income by channel.
Explore financial reporting →
Commenting
Comment on any transaction, @mention a teammate and keep the answer on the record.
Explore commenting →What ecommerce founders ask. What the AI CFO answers.
Built for the people who run ecommerce finance.
Your team, plus an AI Accountant and AI CFOEcommerce founders and operators
Founders who want to know where the margin goes without doing the books.
- Ad spend and refunds in view
- Cash forecast for peak season
- Books closed every month
Finance and operations leads
The people who pay suppliers and own the close, and want the bookkeeping done first.
- Supplier bills approved before they're paid
- Every account reconciled
- Flux drafted for review
Grow the store. Keep the books right.
See the AI Accountant and AI CFO on an ecommerce brand's books.
Ecommerce accounting and AI bookkeeping FAQs.
- Zeni internal figures, October 2026.
- AI CFO is in beta and can make mistakes; check anything important against the books.
See how Zeni's AI bookkeeping and accounting software works for other teams like yours.
